What makes your favourite local business special? Is it your go-to special occasion treats perfectly packaged by your local baker? Maybe it's how your boutique owner always remembers your favourite colour or the way your family's dental team knows just how to put your kids at ease – and supports their fundraising efforts!
No matter what it is that makes Wetaskiwin's local small businesses stand out to you, there's no better time to celebrate them than during Small Business Week, Oct. 20 to 26.
Of course, if the City's Economic Development team had their way, every week would celebrate the vital role that small businesses play in Wetaskiwin.
"Small businesses are the backbone of Wetaskiwin, contributing to the unique character and vibrancy of our city," notes Raelene Coffey, Economic Development Coordinator for the City of Wetaskiwin. "They create jobs, foster economic growth and provide invaluable services and products that enhance our daily lives.
"From boutiques and cafés to service providers and manufacturers, local businesses enrich our community by offering personalized experiences and contributing to a strong, diverse economy," Coffey adds.
And local businesses are not alone. The Business Development Bank of Canada – the organization behind Small Business Week nationally – notes that small and medium-sized businesses make up 48 per cent of Canada’s gross domestic product. In addition, some 20 per cent of the country's small businesses are found in the Prairies.
Here at home, Wetaskiwin's Economic Development Department has a range of programs and initiatives designed to support local entrepreneurs and small business owners.
For example, the City's regular Business Spotlights with the Pipestone Flyer showcase the unique stories and achievements of Wetaskiwin’s small businesses. It's not only about highlighting their offerings, but about bringing to the forefront their contributions to the local community – as employers, as supporters of schools, sports teams and non-profit organizations, and as key fixtures in the makeup of the City. It's a topic at the heart of the 'shop local' discussion; after all, downtown would look a lot different with no businesses lining its sidewalks.
The City's Business Visitation Program also provides valuable face-to-face interactions with business owners, offering insights and tailored advice to help them navigate challenges and seize opportunities. "Through one-on-one meetings, we offer guidance on everything from business planning to accessing resources and funding," Coffey says.
To learn more, visit the City of Wetaskiwin Economic Development Department at wetaskiwin.ca/831/Invest-Wetaskiwin or email ecdev@wetaskiwin.ca. And don’t forget to support Wetaskiwin's small businesses – this week and every week!
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- Taste the difference local makes at the Wetaskiwin Farmers' Market
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- A sweet success in the heart of Wetaskiwin